Apr, 2018     

Food-tech Market Updates-Apr’18

The Indian Online Food Delivery is a ~$0.74 bn market with high concentration in the top 6 metros

The Indian Online Food Delivery industry is highly concentrated in the top six metros. The top six metros have a total market size of $ 700 mn roughly 94% of the overall market. The key reasons for this has been urbanization and changing lifestyle coupled with increasing affordability and growing online penetration. We feel going forward the online food delivery players will focus on increasing their presence outside the top six metros to fuel their growth plans.

Individual consumers on an average spend INR 2100 monthly on restaurants

Consumers on an average spend INR 2100 per month on restaurants. The spend is higher in metros with Mumbai and Kolkata leading the table. Dine-in is the most preferred medium followed by delivery with the spend on take away being the least. With the growing online penetration consumers are getting comfortable with the online services. And hence we expect the online food delivery apps to take up more and more share of the delivery spend of consumers.

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