May, 2018     

Milk Delivery Updates-May’18

The online milk delivery players are relying on the frequency of milk purchase to get consumers habituated with their services

The online milk delivery business is growing fast in India. The Indian consumers spend more than Rs. 1000 per month on milk and purchase it almost daily. The margins earned on milk are low, online milk delivery players are hence planning to push other high margin categories once the consumer gets habituated with them.