Jul, 2018     

OTA/Hotel Aggregators Market Updates-July’18


There has been a 50% increase in booked room nights from Q1CY17 to Q1CY18

The Indian online booking space is growing fast. The online hotel aggregators and OTAs witnessed a 50% increase in booked from nights in one year. The key reason for this is increase in marketing initiatives by the players to increase the online hotel penetration in the market. OYO led the pack experiencing the highest growth in the Booked Room Nights YoY of more than 100%.


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