OTT Video

Can Online Content Platforms win the customer retention battle post CO...

newsletters | May, 2020

Online Content sector has seen an overall positive uptake during COVID.

Originals Becoming Mainstream In OTT World

newsletters | Mar, 2020

Ease of content consumption coupled with affordable smart TVs will lead to shift in user time from DTH to OTT

What’s makes India’s ePharma space so exciting | How will ...

newsletters | Aug, 2019

India’s USD 18 Bn unorganized pharma retailing market is ripe for digital disruption by ePharma players Published on: Aug 2019 Summary takeaways: ePharma (USD 350 Mn in...

How can content platforms grab $3Bn opportunity?

blogs | Aug, 2019

By Ujjwal Chaudhry, Nikhil Dalal

The unstoppable juggernaut of Jio

blogs | Aug, 2019

By Ujjwal Chaudhry

Of MAUs And Subscribers In India And The Story Of Indonesia

newsletters | Jul, 2019

Hotstar has been leading the Indian content sector followed by Dailyhunt Published on: Jul 2019 Our latest research brings out focuses on the pecking order in the Indian ...

Content Leadership Index

newsletters | Jun, 2019

What does the CLI measure? Published on: June 2019 CLI measures the monetizability of a platform basis three key criteria- Reach, Engagement and Trust Index ratings Playe...