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MENAP eB2B: USD 10 Bn opportunity unfolding

newsletters | Oct, 2021

The USD 1 Bn eB2B market is setting itself up for explosive growth with penetration levels

eB2B Trucking 101: Massive opportunity lies largely untouched

newsletters | Sep, 2021

B2B trucking across the MENATP region is a massive USD 80 Bn market

Understanding CPaaS: Softbank’s First Saudi Investment

newsletters | Sep, 2021

CPaaS could represent a USD 5 Bn+ opportunity in MENA by 2030

The Revival of Tourism

newsletters | Sep, 2021

We expect the sector to multiply 4x from 2020 levels to represent a USD 165 Bn market by 2025

The Rise of Conversational commerce

newsletters | Sep, 2021

Time spent on digital media has shot up over the last 1-2 years; social media & Messaging is the most consumed channel.

Digital Economy : Fintech leads in Growth

newsletters | Aug, 2021

With 1 in 4 deals being in the fintech space and pulling nearly 30% of all the funding raised, the sector is poised for strong activity with the new liquidity...

MEA: Dissecting the $2bn Funding upsurge

newsletters | Aug, 2021

MEA investments surged to USD 2.1 Bn YTD in 2021, already ~2x of last year

Black Friday 2021 – Looking Beyond Discounts

newsletters | Aug, 2021

More than 95% of consumers plan to use some digital channel for product discovery this Black Friday.

Digital Economy : Fintech leads in Growth

newsletters | Aug, 2021

Insurtech and Lending growth is expected to be ~5 times higher in future

Monetizing shortform, the Tiktok way

newsletters | Aug, 2021

Social and video media platforms such as Facebook and YouTube soon followed providing consumers with new ways to interact and brands adopted those platforms for ads....

MENA Q-commerce: Unlocking $20bn

newsletters | Jul, 2021

MENA Q-commerce market is expected to grow by 24% to reach $20bn as consumers continue looking for convenience and immediate gratification....

eGrocery: Pureplay Etailers drive growth

newsletters | Jul, 2021

In a span of one year, we have seen the KSA eGrocery market grow from negligible share in 2019 to 1% in 2020. However KSA’s eGrocery maturity still lags compared to oth...

Etail Leadership – Horizontals lead but face headwinds

newsletters | Jul, 2021

Etailing Horizontals are the distinct leaders while Specialists are lagging

Ground Zero 5.0 – MENA Internet Economy Coming Of Age – A Recap

newsletters | Jul, 2021

MENA Digital Economy to reach new heights

Prime Day – Amazon’s Yearly Festival of Sales

newsletters | Jun, 2021

UAE Prime Day is still in emerging phase with 140% sales increase from an ordinary day compared to 250% in US

MENA Ramadan: Biggest Shopping Moment

newsletters | Jun, 2021

Electronics and Gaming were highly dominated by online channel whereas Kitchen & Dining and Jewelry by offline channel

QSR Market: Always Adapting to Change

newsletters | Jun, 2021

QSR’s are usually met with the trade-off between focusing on their own app vs a marketplace app. Each have their own pros and cons. Broadly, having one’s own app crea...

MENA Food Service Market – Going Back to Normal

newsletters | May, 2021

Online Food service market penetration to remain stable at around 15-20%

Kitchen Drives Home

newsletters | May, 2021

Horizontals have captured majority of market share

Keeping up with the consumer

newsletters | May, 2021

Q-commerce has enabled consumers to try new online categories because of its convenience thus increasing the share of wallet.

MENA Electronics: An Essential Sector to Online Retail

newsletters | May, 2021

MENA online electronics has ~3x penetration levels compared to online retail

MENA Fashion – Trendsetter in Retail

newsletters | Apr, 2021

Offline fashion is poised to recover this year while online fashion is growing strong Y-o-Y

MENA Online Retail – Gaining Ground in the Global Space

newsletters | Apr, 2021

The MENA market has grown significantly in recent years and its GMV has become comparable to other emerging economies such as India and Indonesia....

Ramadan – Importance to Retail

newsletters | Apr, 2021

Ramadan 2021 to contribute more than $2Bn to e-tail GMV, 2x that of 2019

Foodtech – A Growing Appetite

newsletters | Apr, 2021

Players have been innovating to improve profitability, more players expected to enter

MENA Startups – Going the IPO way

newsletters | Mar, 2021

Consumer shift towards online is permanent and will drive further growth

Q-commerce | The Demand For Speed

newsletters | Mar, 2021

Q-commerce is a market defined by very fast delivery from local shops, restaurants, and dark stores. It is usually characterized by under 2-hour delivery....

Social Media Spend Goes Mainstream

newsletters | Mar, 2021

Social media now accounts for almost half of the digital advertising spend in the MENA region. We expect that in 2021, social media ad spend will overtake non-digital/tra...

Edtech – Entrée or Main Course ?

newsletters | Mar, 2021

EdTech platforms have seen a drastic rise in the number of new subscribers to the platforms.

KaaS – The backbone of Dark Kitchens?

newsletters | Feb, 2021

UAE online food delivery is expected to grow by a CAGR of 23% with rising penetration of dark kitchens

e-Grocery – Rising Maturity in Kuwait

newsletters | Feb, 2021

e-Grocery players that address the pain areas will grow faster than the market

BNPL – The growing relevance of BNPL platforms in the UAE

newsletters | Feb, 2021

BNPL players in the UAE have only just entered the market and have cumulatively received approximately $40 million+ in funding.

Cash on Delivery – Another casualty of the pandemic?

newsletters | Jan, 2021

Fast forward to today and this is reflected in usage of COD which has come down to ~20-30% of online shopping orders in UAE. One possible reason is the expected stickines...

2021: The year Crtl C + Ctrl V won’t work

newsletters | Jan, 2021

Social media penetration stands at 99% in UAE and 72% in KSA.

White Friday – The Evolution of Consumer Sentiment

newsletters | Dec, 2020

An interesting factor is that an overwhelmingly large proportion of consumers believe that discounts during the white/yellow friday period are higher online than they are...

The Power of Exclusive Sales – Amazon Prime Day UAE 2020

newsletters | Nov, 2020

Consumers took advantage of the ~3000 deals on Amazon UAE during Prime Day which offered an average discount of 25-30%.

“Add to Cart” || Anticipations of Festive Sales in UAE

newsletters | Nov, 2020

Q4 Festive sales to reach ~$1.5 Bn at a 65% y-o-y growth rate

Retail-Tech – The next start-up opportunity

newsletters | Jul, 2020

This is reflected in the ~15-25% increase in online shoppers in the first few weeks of lockdown. ~30-50% of the customers increased their online purchase for the essentia...

How MENA is shopping post COVID-19?

newsletters | May, 2020

Lockdown measures have led to growth for e-tail. The growth rate during the lockdown has been ~20% by order volume and ~40% by value resulting in annualized GMV of $11 Bn...