India’s Home Decor Industry: Retail’s Secret Weapon in $2 Billion Size 

As we continue our analysis of alternative growth categories in India’s retail markets, we now turn to a category that speaks of aspiration and taste—the $2 billion home decor market.  Just like the toys category and saree market, the home decor segment too remains structurally fragmented, with manual distribution, inconsistent merchandising, and SKU chaos. Yet, […]

Unlocking Convenience: The Indian Smart Home Revolution

Unlocking Convenience: The Indian Smart Home Revolution | Redseer

Imagine living like the Jetsons—your morning coffee brewing itself, your lights dimming when you are ready for bed, and your security system alerting you about unusual activity—all without lifting a finger. How cool is that? Welcome to the era of smart living, where technology transcends the ordinary and transforms our living spaces into intelligent, responsive […]

From Stone Age to Smart Age: Transforming Your Home into a Smart Home

Transform Your Home: From Stone Age to Smart Age | Redseer

The report “From Stone Age to Smart Age: Transforming Your Home Into A Smart Home” discusses the concept of smart living, where technology automates and enhances daily life through smart home devices. It highlights how smart home technology has evolved from basic functionality to sophisticated connectivity, allowing for automation and remote control of various household […]

Saudi Arabia Real Estate: A Growth Story Grounded in Stability

B2B Retail Managemnt | Redseer Strategy Consultancy

1. KSA real estate sector set to grow at a 10% CAGR over next 5 years – almost at par with UAE The growth narrative in KSA is unfolding, and the real estate sector is directly benefiting from it. KSA’s real estate sector is set to grow at a steady 10% CAGR annually for the […]

Decoding the UAE Real Estate Market

B2B Retail Managemnt | Redseer Strategy Consultancy

The UAE real estate market is booming, thanks to Russian expats and local buyers. In the short term, Russian expats are fuelling the market, while in the long term, local buyers will drive growth. In this newsletter, we’ll explore the top trends and factors that are contributing to this growth, including the influx of Russian […]

Redseer’s MENA Consumer Electronics perspective is now available

ChannelMarketing Consltant Services | Redseer Strategy Consulting

1. The Consumer Electronics retail market will represent a ~$100 Bn opportunity by 2027… The electronics market in MENA is currently ~$60 Bn and is forecasted to grow at a CAGR of 9% to be a ~100 market by 2027. UAE & KSA account for close to half of the market currently and their share […]

Home Services Market Updates

‘Convenience’ ranks much ahead of ‘price’ as the main reason to avail on-demand home services Published on: Dec 2019 Compared to many sectors, on-demand home services has a high share of ‘convenience seeking users’ Which is likely to enable players to rationalize pricing and driving better unit economics in the long run Home services consumers […]

Online Interior Design Market Updates

Innovation Acceleration Consultancy Bengaluru| Redseer Strategy Consulting

Buy Full Report Customization and Lead qualification key to scalability in the Online Interior Design market Published on: Apr 2019 Online Interior Design market is a large and fledgling opportunity in India (RSC estimates the market to be ~$ 100 mn in FY19, with online penetration of <1%). Despite the large addressable opportunity, leading Online […]

Due diligence on Furniture e-tailing market in India for a PE Fund

The client was a private equity fund who wanted to understand the furniture e-tailing market landscape in India. RedSeer helped them perform due diligence on the industry which entailed competitor benchmarking, gauging customer preferences and understanding the target firm’s brand image and position in the market versus its competitors and alternatives. We used separate approaches […]

Product Line Expansion for Home Appliances Player

  Making an entry into the market space with a new product category requires a strategic planning and deep understanding of the present dynamics. A study on similar lines was conducted for an Indian MNC with annual revenue of more than USD 1 billion to understand the consumer preferences before extending their product line. Also, […]