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India Appliances Space- Time to finally embrace digitization post COVID?

Published in Jul, 2020

Executive Summary

There is an increasing need for appliances brands to have a focused online strategy in place to win post Covid-19.

The Online Appliances market has been growing at a rapid rate and this has led to its double-digit online penetration in this category. In a post COVID context, it is imperative to prioritise and focus on winning the online channel as its importance grows even further.

This report covers sector-level insights such as Indian Appliances market size as well as player-level insights such as or related to Flipkart business model, Flipkart revenue, Flipkart profitability, Flipkart market share and Croma revenue, among others.