Dec, 2008 | By Anil Kumar, Ujjwal Chaudhry
India Battery Market Overview
Anil Kumar
CEO
Ujjwal Chaudhry
associate director
AGENDA
There is an increasing demand of energy in India
The INR 224 billion Indian battery market is expected to grow at 20% CAGR over the next 4 years
Just 1/4th of the Indian battery market is organized
55% of the organized battery demand comes from the automotive sector
AGENDA
Exide and Amaron command close to 90% of the OEM Automotive market
Exide and Amaron command close to 2/3rd of the Industrial battery market
Exide Industries has a diverse portfolio of clients across Industrial and Automotive (1/2)
Exide Industries has a diverse portfolio of clients across Industrial and Automotive (2/2)
Majority of Amaron's revenue comes from industrial vertical
Exide Industries is the market leader in terms of top-line, but Amara Raja enjoys higher margins
While the international tie-ups is the strength of most of the key players in the market, in-house R&D spend is limited
Amaron has 20,000 retail outlets supported by 200 distributors
AGENDA
Export accounts for a limited share of revenue
The global revenue comes through a wide set of global locations
AGENDA
Some of the international players…
…and the upcoming focus areas for them
AGENDA
Key takeaways for Battery Manufacturers
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