
Demystifying the restaurants vs online aggregators debate
Restaurants have witnessed 30% growth in business along with other benefits after partnering with online aggregators
Published on: Aug 2019
- Online partnerships have enabled restaurants to increase overall top line by 30% via a large consumer base and strong brand impact
- With improved kitchen utilization, online partnerships have also enabled restaurants to improve their bottom-line

The online furniture market has been growing at a CAGR of ~80-85%, with Tier 2+ cities increasingly driving the growth
- Horizontals stimulating the next wave of growth in smaller cities, leveraging their SCM networks and strong trust
- Players expanding beyond new furniture into solutioning via rentals and second-hand furniture

UPI has a strong market share in higher value use cases
- Wallets continue to remain strong in the recharge and SME merchants category.


Written by
Rohan Agarwal
Partner
Rohan Agarwal has been a part of the Redseer Strategy Consultants journey for over six years. He is an expert in digital strategy for traditional corporates and start-ups.
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