For two decades we have partnered with founders, boards, investors and enterprises on high-stakes growth, strategy and transaction decisions in markets that move faster than the data available on them. Those decisions need far more market detail than a bought dataset or a generic framework can offer. So we run our own primary research and put senior advisors on the work. Behind them sits Benchmarks, our AI-powered market intelligence platform, built on a decade of that research. It is why our recommendations are specific rather than directional, and why they arrive at the pace the decision demands.
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Report
India's small appliances market is worth ₹138 Bn in FY25 and is set to reach ~₹200 Bn by FY30, growing at ~8% a year. The momentum, however, sits in six emerging categories (air fryers, garment steamers, air purifiers, coffee makers, tower and bladeless fans, and vacuum cleaners) that are growing at ~18% a year, from ₹18.5 Bn to ~₹42 Bn. Their share of the market is set to rise from 13% to 21% over the same period.
Electronics and Home
India • Oct 15, 2026





