Winning the Quick-Commerce Decade: Playbook for Brand Success
Quick-Commerce (QC) is no longer a side channel; it’s becoming the frontline of consumer demand, and brands cannot afford to ignore this channel. By 2030, nearly 10% of branded spend will flow through QC. For consumer brands, this isn’t just another distribution avenue; it’s the fastest-growing channel to influence buying behavior, shape consumption habits, and […]
Festive Season 2025: What to Expect? What to Action?
Beyond Food & Grocery: Super App Path in KSA
Quick Commerce: India’s Retail Darling or Profit Mirage
Winning the Quick-Commerce Decade: Playbook for Brand Success
Quick-Commerce (QC) is no longer a side channel; it’s becoming the frontline of consumer demand, and brands cannot afford to ignore this channel. By 2030, nearly 10% of branded spend will flow through QC. For consumer brands, this isn’t just another distribution avenue; it’s the fastest-growing channel to influence buying behavior, shape consumption habits, and […]
Festive Season 2025: What to Expect? What to Action?
India’s festive economy is gearing up for its most decisive growth run yet. With repo rate cuts, rising rural affluence, and urban optimism, consumer sentiment is at a multi-year high. Add to that the acceleration of e-commerce is setting the stage is set for a blockbuster festive season. But behind the headlines lies a more […]
Beyond Food & Grocery: Super App Path in KSA
The KSA market is evolving rapidly, driven by a large, tech-savvy population that actively engages with multiple online services across commerce, finance, and entertainment. Demand for super apps (platforms that consolidate multiple high-frequency services), is rising quickly. Several Q-commerce platforms, fintech solutions, and digital marketplaces are well-positioned to lead this shift, thanks to their large […]
Quick Commerce: India’s Retail Darling or Profit Mirage
Executive Summary What’s failed in other countries is scaling in India. India’s quick commerce (Q-commerce) has rapidly scaled into a $10B+ GMV market with 30M+ monthly users, becoming the fastest-growing retail format in the country. But beyond speed and convenience, Q-commerce is now shaping product discovery, brand building, and digital experimentation for both legacy and […]
