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Ground Zero

NEOBANKS

Solving for Hyper-personalised Banking – Today, Tomorrow, and Day-After

Neobanks are redefining the customer experience through AI-led personalisation, biometric authentication, and automated onboarding. Seamless integration into broader ecosystems, green financial products, and strong UX are emerging as core differentiators.

Our Neobanks Services

Growth Strategy

We support clients in their digital strategy across different formats such as ecommerce, q-commerce, FSA, eB2B, D2C and social media, improvement in terms of trade with channels, as well as offline channel growth and positioning/pricing

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Consumer Value Unlock

We unlock customer value through brand positioning & perception improvement, refinement of customer propositions & targeting efforts, increasing NPS, retention and wallet share.

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Operational Excellence and Profitability

We help clients across financial services with field force retention and incentivization strategy design, VAS upsell strategy, along with building out their ad monetisation strategy.

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Transaction Advisory

We aid clients across M&A support, commercial and tech due diligence for funds, sell-side due diligence and road to IPO strategy & public affairs management.

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Neobanks Experts

Jasbir S Juneja

Partner

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Chhavi Singh

Associate Partner

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What’s New

BNPL Shaping the Future of Fintech | Redseer Key Market Trends

Article

BNPL Driving the Future of FinTech

KSA’s BNPL landscape is thriving, propelled by a young, tech-savvy population, low credit card penetration, and strong regulatory support. While BNPL players elsewhere have encountered hurdles—from funding crunches to regulatory clampdowns—Saudi Arabia’s ecosystem has proven remarkably resilient, positioning the Kingdom as a regional fintech leader. In this edition, we’ll explore the key trends shaping BNPL […]

Neobanks• Middle East & Africa• Feb 18 2025