The Gaming and Interactive Media Opportunity in India

The Gaming and Interactive Media Opportunity in India

Mukesh KumarMukesh Kumar

India’s digital entertainment landscape is evolving at record speed.

Driven by an 835M-strong, internet user base (with a median age of 29) exhibiting one of the highest daily smartphone engagement rates globally, Gaming and Interactive Media are leading the next growth wave in India’s $9.3Bn Digital Media & Entertainment industry. Together, the Gaming and Interactive Media segments are projected to triple to $7.8Bn by FY30, growing 1.5x faster than the overall market on the back of innovation and Tier 2/Tier 3 adoption. 

Co-authored by Redseer Strategy Consultants and BITKRAFT Ventures, this report – “The Gaming and Interactive Media Opportunity in India” – dives into the forces shaping India’s new entertainment economy, where gaming, esports, audio storytelling, social discovery, and emerging AI-driven platforms are redefining how Indians connect, create, and consume. 

Key Insights 

  • Gaming’s inflection point: With the focus shifting from online money gaming to digital titles and esports, the sector is on track to grow 18% CAGR to $4.3Bn by FY30. 

  • Esports rising fast: India’s esports market is set to triple to $132Mn by FY30, powered by sponsorships, brand partnerships, and a young, passionate fan base. 

  • Interactive Media taking center stage: From micro dramas and audio streaming to astro-tech and AI companions, India’s new-age interactive media is expected to grow 8x to $3.2Bn by FY30.

  • Tier 2+ as the growth engine: Bharat’s digital consumers are not just watching or playing — they’re co-creating. Platforms are responding with hyper-local storytelling, immersive formats, and creator-first monetization models. 

Why This Report Matters 

Whether you’re an investor, founder, or strategist, this report is your essential guide to navigating India’s evolving digital entertainment economy, from understanding the monetization levers to spotting the next breakout opportunities at the intersection of gaming, media, and technology

Unlock the future of India’s $7.8Bn Gaming and Interactive Media Market. 

The Gaming and Interactive Media Opportunity in India