Winning the Quick-Commerce Decade: Playbook for Brand Success

Winning the Quick-Commerce Decade: Playbook for Brand Success

Kushal BhatnagarKushal Bhatnagar

Quick-Commerce (QC) is no longer a side channel; it’s becoming the frontline of consumer demand, and brands cannot afford to ignore this channel.

By 2030, nearly 10% of branded spend will flow through QC. For consumer brands, this isn’t just another distribution avenue; it’s the fastest-growing channel to influence buying behavior, shape consumption habits, and unlock disproportionate growth.

Quick-Commerce Strategy Playbook for Brands

But the rules here are different. QC requires speed, agility, and precision, where traditional retail playbooks don’t work.

That’s why we designed this Quick-Commerce Strategy Playbook for Brands.

Why this report matters for your brand

  • QC is scaling fast. It’s already driving discovery and repeat consumption across categories.

  • Branded growth is at stake. Winning here means stronger brand presence, share of cart, and consumer loyalty.

  • Execution is everything. From assortment to activations, QC rewards brands who play sharper and faster.

What’s inside this playbook

Our report uncovers 8 proven levers that help brands unlock 2.5–3x growth on QC, including:

  • Assortment Curation: Crafting SKUs that convert on-demand behavior into basket wins.

  • Precision Pricing & Promotions: Driving value without diluting brand equity.

  • Event-Led Agility: Capitalising on micro-occasions and cultural moments unique to QC.

  • Consumer Targeting: Using data-led insights to drive trial, repeat, and retention.

  • Partnership Playbooks: Structuring win-win relationships with QC platforms.

Download the Quick-Commerce Playbook for Brands and uncover 8 proven levers brands are using to win in Q-com.


Why Redseer?

We’ve partnered with India’s leading consumer brands to decode how QC can be turned from a tactical experiment into a long-term growth engine.

With our domain leadership in Quick-Commerce strategy, we don’t just share insights; we design strategies that enable brand leaders to win the QC decade.

Unlock your Q-com advantage with Redseer’s proven framework

The Quick-Commerce Decade: Playbook for Brand Success