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Meeting India’s Protein Goals: Lessons from the Branded Egg Market
The average Indian meal has been notoriously calorie-dense but protein-deficient. In 2025 however, protein had its moment in the sun, with steadily rising Google searches and online purchases of everything from whey protein to high-protein ice cream. As the Indian meal evolves to include more protein, staples such as eggs, pulses and dairy are also undergoing a brand makeover. Egg consumption in India has grown consistently at […]
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