The Indian Consumer at 2030: Redefining Aspirations, Choices, and Markets 

The Indian Consumer at 2030: Redefining Aspirations, Choices, and Markets 

Mrigank GutgutiaMrigank Gutgutia

India’s consumption story is entering its most transformative decade yet. As 400+ million new consumers join the formal economy, their aspirations, behaviours, and purchase journeys are being rewritten — faster than brands can adapt. The Indian Consumer at 2030 report decodes this evolution, offering data-driven foresight on how tomorrow’s India will shop, spend, and shape the next wave of category creation. 

This report brings together bottom-up consumer insights, supply-side validations, and proprietary frameworks across 30+ consumer segments and 6 sectors.  

From digital-first spending to the rise of premium Bharat, this collaboration between Fireside Ventures and Redseer, as its lead consulting and insights partner, offers a strategic playbook for brand founders, investors, and ecosystem leaders shaping India’s consumer future. 

Inside the Report 

1. India 2030: A New Consumer Economy 

  • The rise of a 1.4B-strong consumption base 

  • Demographic tailwinds and shifting household structures 

  • Consumption readiness across urban and Bharat cohorts 

2. Emerging Consumption Archetypes 

  • Deep dive into 5 key consumer cohorts 

  • How aspirations, income, and digital access are redefining value 

3. Category Evolution: From Basics to Bespoke 

  • The next wave of consumption categories across 6 sectors 

  • From staples to self-care to sustainability 

4. The Bharat Premiumization Curve 

  • Why the next premium market lies beyond metros 

  • Case studies and indicators of evolving affordability 

5. Winning in 2030: Redseer Perspectives 

  • Playbook for brands, investors, and platforms 

  • Strategic imperatives to capture the next trillion in consumption 

Get the full report now to understand how to build and invest in brands that will define India’s 2030 consumption landscape. 

Mrigank Gutgutia

Written by

Mrigank Gutgutia

Partner

Mrigank leads business research and strategy engagements for leading internet sector corporates at Redseer Strategy Consultants. He has developed multiple thought papers and is regularly quoted in media and industry circles.

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