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Micro-Drama’s J-Curve Moment: What Marketers, Platforms, and Investors Need to Know  

India’s digital entertainment landscape is entering a rare inflection point. Interactive media: spanning micro-dramas, social discovery, astro & devotional tech, emerging audio formats, and next-gen AI-enabled content, is expanding faster than any category in mainstream media. By FY30, interactive media is expected to become a $3.1–3.4B industry, growing nearly 7x from FY25 as users shift […]

Content, Media, Social

IndiaDec 12, 2025

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