Tapping Into the Everyday: Instant Home Services and the Next Habit Loop
India has always been a market of many Indias, diverse in income levels, lifestyle, and digital readiness. This diversity makes it both one of the most challenging and rewarding markets for products and services. The emergence of the Instant Economy is a response to a new kind of demand: one that values immediacy, reliability, and […]
How Redseer helped India’s leading online home services and solutions brand Urban Company, file its DRHP
Baking the USD 14Bn opportunity in Southeast Asia
Winning the Quick-Commerce Decade: Playbook for Brand Success
Tapping Into the Everyday: Instant Home Services and the Next Habit Loop
India has always been a market of many Indias, diverse in income levels, lifestyle, and digital readiness. This diversity makes it both one of the most challenging and rewarding markets for products and services. The emergence of the Instant Economy is a response to a new kind of demand: one that values immediacy, reliability, and […]
How Redseer helped India’s leading online home services and solutions brand Urban Company, file its DRHP
Executive Summary Urban Company engaged Redseer, India’s leading strategy consulting firm, to support its DRHP filing for IPO through a comprehensive market study – developing a detailed market model, uncovering growth opportunities across key segments, and identifying strategic levers to win in the home services category. About the Client Urban Company is the leading online […]
Baking the USD 14Bn opportunity in Southeast Asia
The bakery sector in Southeast Asia is rising fast on the back of changing consumer lifestyles, urbanization, and the growing café culture. Investor appetite is strong, with multiple PE/VC-backed plays and global benchmarks proving scalability and exit potential. Regional players have demonstrated how local tastes can be blended with modern retail formats to capture market […]
Winning the Quick-Commerce Decade: Playbook for Brand Success
Quick-Commerce (QC) is no longer a side channel; it’s becoming the frontline of consumer demand, and brands cannot afford to ignore this channel. By 2030, nearly 10% of branded spend will flow through QC. For consumer brands, this isn’t just another distribution avenue; it’s the fastest-growing channel to influence buying behavior, shape consumption habits, and […]
