Demystifying the restaurants vs online aggregators debate

Restaurants have witnessed 30% growth in business along with other benefits after partnering with online aggregators

Published on: Aug 2019

• Online partnerships have enabled restaurants to increase overall top line by 30% via a large consumer base and strong brand impact
• With improved kitchen utilization, online partnerships have also enabled restaurants to improve their bottom-line

The online furniture market has been growing at a CAGR of ~80-85%, with Tier 2+ cities increasingly driving the growth

• Horizontals stimulating the next wave of growth in smaller cities, leveraging their SCM networks and strong trust
• Players expanding beyond new furniture into solutioning via rentals and second-hand furniture

UPI has a strong market share in higher value use cases

• Wallets continue to remain strong in the recharge and SME merchants category.