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New SEBI rules were widely expected to cool retail derivatives trading. A leading global investment firm evaluating an opportunity in India's wealthtech ecosystem asked Redseer to test that assumption against the behaviour of the market's highest-value segment: traders for whom derivatives are the primary vehicle for building wealth. The findings ran counter to regulatory intent. Active traders increased both trade frequency and bet size after the rule changes, even though most were not making money, and platform loyalty proved unusually resistant to price competition.
BFSI
India • Oct 01, 2026



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