redsights

India’s festive economy is gearing up for its most decisive growth run yet. With repo rate cuts, rising rural affluence, and urban optimism, consumer sentiment is at a multi-year high. Add to that the acceleration of e-commerce is setting the stage is set for a blockbuster festive season.  But behind the headlines lies a more […]

Have you heard your friends talk about protein powder lately? Maybe it’s post-gym chat or someone casually mentioning hitting their macros. Protein supplements are no longer just for bodybuilders. In Indonesia, they’re entering everyday conversations as people seek healthier, more active lifestyles. But in a market that’s still early in its journey, brands face unique […]