Redseer’s Commercial Diligence Supports Innovist’s Science-Led BPC Playbook
Executive Summary Redseer partnered with ICICI Venture to conduct a commercial due diligence (CDD) of Innovist, a fast-growing house of science-led beauty and personal care brands, including Chemist at Play, Bare Anatomy, and SunScoop. Our assessment unveiled key shifts in India’s BPC landscape, from rising interest in ingredient-led products, the emergence of science-backed brands, to […]
Longevity economy: Building for a USD 250 Bn silver community
Inside Indonesia’s $8Bn BPC Market | Redseer Glow Economy
How Lab-Grown Diamonds Are Reshaping Jewellery—And India Is Leading the Charge
For centuries, gold has been the undisputed choice for jewellery, especially in India. However, India’s jewellery market is undergoing a transformation. Diamonds are rapidly gaining prominence, from ~7% of the jewellery market in 2019 to ~17% in 2024, expected to grow to 22-27% by 2029, at ~20% CAGR – a trend mirrored across the globe. […]
The Glow Economy – Inside Indonesia’s $8 Bn BPC Market
Inside Indonesia’s $8Bn BPC Market | Redseer Glow Economy
Unlocking Premiumization and Stepification in India’s Beauty Market: Educating the Empowered Consumer
“Premiumization” and “Stepification” are not just buzzwords—they are critical strategies that beauty brands must embrace to capitalize on emerging opportunities in India’s rapidly growing beauty industry. These trends are driving a transformative shift, enabling brands to meet the evolving preferences of a discerning consumer base and secure a substantial share of the market. In our […]
Unlocking a $34 Billion Opportunity: How Omnichannel is Powering India’s Beauty Market Growth at 25% CAGR
As India’s beauty and personal care (BPC) market undergoes rapid transformation, driven by e-commerce growth and digital innovation, brands must adopt a comprehensive omnichannel strategy to fully capitalise on emerging opportunities. With the market projected to reach USD 34 billion by 2028, businesses need to move beyond traditional online sales models and create seamless, multi-channel […]
India’s Beauty Industry : Transforming boundaries across Audiences and Categories
India’s beauty industry is rapidly expanding, with projections showing it will reach $34 billion by 2028. This growth is fueled by rising disposable incomes, increased consumer aspirations, and the influence of social media and e-commerce. As Indian consumers become more sophisticated, there’s a growing demand for premium beauty products and personalized experiences driven by global […]
Who’s making Indonesia look pretty?
Lately, everywhere we look in Jakarta, we see advertisements/content for Beauty & Personal care companies. And it makes sense also, as the country’s disposable income is on the rise, consumers are spending heavily on looking better. With ample whitespaces, brands have come to fulfill customer needs. We have been tracking the space for a while now and have […]
Decoding the Success of Pure-Play Beauty Companies
The Beauty and Personal Care (BPC) market globally is a highly attractive market and is evolving rapidly. As a result, there is scaled influx of brands into the space. With this context, Rohan Agarwal, Partner at Redseer Strategy Consultants, decodes the keys to success for brands in this space. 1. Globally, BPC is the fastest […]
Beauty Unveiled: Decoding the Success of Pure-Play Beauty Companies
The Beauty and Personal Care (BPC) industry stands as a captivating global sector, marked by its remarkable growth and profitability. Over the past decade, the BPC landscape has witnessed profound shifts in consumer behaviour, with a surge in trend adoption and evolving expectations from products. This transformation, amplified by the influence of social media and […]
Is direct the way to go for Beauty?
The BPC market in the MENA region is going through a transformational period driven by evolving consumer needs and shopper persona. While legacy brands have undertaken various initiatives to fulfill emerging trends, consumers aren’t fully satisfied. This has led to the emergence of D2C brands who have been able to develop meaningful relationships with customers […]
Indonesia Online Beauty and Personal Care – Local Charms
Online search and social media have the highest influence in creating product awareness
Redseer Helped One of Top-3 Indian Pure-Play BPO Create Domain Expertise And Knowledge Base
Business process outsourcing involves the contracting of the operations and responsibilities of a specific business process to a third-party service provider. BPOs are mostly service based. Our client, one of the largest e-tailing players in India, wanted to benchmark its customer satisfaction with the competitors and understand the satisfaction across key parameters. The company had […]
