A report by RedSeer — 'The Rise of Made In India in Digital Content', has emphasised that the short-form video user base is back to nearly 100 percent of where it was before the ...

Indian short form or short video apps have successfully retained 67 per cent of the TikTok-era users, with daily unique active users at 97 per cent of the total number in June 2020...

According to management consultancy, Redseer, Indian short-form app have retained 65-70% of TikTok subscribers, by acquiring influencers, and have added another 30-35% of new users...

According to a report released by consulting firm RedSeer on Monday, the companies, which currently account for 0.85 billion e-commerce shipments in the country out of overall 3 ...

According to Redseer, there are three kinds of social commerce models currently prevalent: the reseller model, group buying and live commerce. Reseller model currently is the large...

The social commerce segment, which includes startups such as Meesho, Mall91, Shop101, Dealshare, and Bulbul, is expected to be a $7 billion opportunity and contribute at least 5% o...

India's rental furniture and appliance market, dominated by the likes of RentoMojo, Furlenco, Rentickle, and CityFurnish, is now worth Rs33,500 crore, with top 20 cities accounting...

Our research shows that out of the 188 billion minutes spent on OTT, users spent the highest that is 69 billion minutes on daily soaps followed by movies with 31 billion minutes an...

The pandemic may have been the trigger, but sustainability is coming from other factors — with telecom bundling at the fore, users opting for annual subscriptions, and more peopl...