The objective was to recommend and implement solutions to improve the sales planning and execution process for a fast growing education service provider.
RedSeer reached out to 5 key geographies of interest to the client in India and connected with 1000+ schools across India. We assessed the value propositions pitched by the sales team and probability of sales conversion from the customer’s end. We also assessed the frequency of meetings conducted by the sales team, the split in the fee structure offered by each school and created a consolidated report on the sales team performance.
The final report reflected a consolidated list of key performance metrices to be tracked by the sales team and recommended measures to improve performance and conversion.