Artificial Intelligence: The Next Growth Catalyst in Advertising
“Indian talent will power the Global AdTech innovation, leading to Open AdTech ecosystems from India, challenging the industry behemoths” Advertising has gone through multiple technology transitions over the past three decades: from broadcast to digital, mobile, and programmatic. But AI is fundamentally different. AI is not simply improving advertising; it is restructuring the economics, infrastructure, […]
AI and The Future of Workspaces in India
“AI is increasing demand for high-quality, agile workspaces – not reducing it.” For all the conversation around AI replacing the workforce, India’s AI job postings are up by ~6x since 2019, while 86% of GCCs expect net headcount growth, and AI-led office demand could add ~79 Mn sq ft of incremental workspace demand by 2030. […]
The Next Battle Ground: Formula to Win in the $1Tn Specialty Chemicals Market
The specialty chemicals playbook is being rewritten. Value is shifting away from manufacturers to those who control applications, specifications, and supply orchestration. While the global market sits at USD 1 trillion, we’ve identified a focused USD 220 billion opportunity by 2030, where traditional players are losing ground to a new model: orchestration platforms. What is […]
Buying with Confidence: Bridging the Trust Deficit in India’s USD 70 Bn Used-cars Market
India’s used-car market is growing faster than any other major used-car market, and is on track to become the third largest globally by FY31, with 9-10 million projected retail transactions. Despite this, India’s used-to-new car ratio is still below the global benchmarks, indicating significant untapped potential. Why is this market different? What’s Driving the Next Phase of Growth: Six structural tailwinds, from an expanding vehicle parc and shortening replacement cycles to improving financing infrastructure and […]
India Hair Growth Market Report 2026
Hair loss is quietly moving from a pharmacy transaction to a shelf-bought category in India, and the shift is happening faster than the industry has acknowledged. The alopecia-driven hair growth market, worth USD 267 Mn in 2023, is set to more than double by 2028. Underneath the headline number, the category mix is rearranging; supplements […]
Advertising Is the Oil Powering The Digital Economy
Global advertising spends have crossed the $1 trillion mark and are set to cross to $1.5 trillion by 2030, with digital now commanding nearly three-quarters of all spend and growing at 3-5x the pace of global real GDP. AI is…