Creating a brand value is one of the key reasons for the success of any large retail brand. The brand value which the consumers perceive helps the brand in getting associated with ...

Modern consumer habits of the Indian consumers have graduated to a level that was difficult to formulate a few years back. Complex processes like Omnichannel have reshaped the reta...

Diary is a very essential everyday consumable throughout the world. Dairy is a business established for the harvesting or processing of animal milk, mostly cows, buffaloes or goats...

  India is one of the fastest growing alcohol markets in the world. A swift increase in the urban population, a sizable middle-class population with rising spending pow...

The MSME sector has rightly been denominated as the engine of growth for the Indian economy. Its recent development as a potential business investing ground from home and abroad is...

Operational efficiency in recent times has become one of the major talked about issues and a huge amount of efforts are going into maintaining it. One such study was conducted by R...

  Physical education (PE) in the recent past has come to the forefront, especially with the increasing inclination of the masses towards fitness. The study was conducted to...

With the growing demand and competition in the education industry, there are multiple offline courses or tuition classes that have emerged to coach school going kids after school h...

The client, a two-wheeler manufacturer based in India, wanted to deep dive into the motorcycle market in India and understand the supply chain process for the top players in India....

The automobile sector is one of the fastest growing sectors in India. With the huge manufacturing and the presence of various brands comes the need to position these vehicles in th...

  The client was a medical equipment player based in India. The client wanted to find out the potential market size and the growth prospects for the industry over the next ...

Rolling out a new business model especially in the medical sector would require a deep understanding of the market dynamics and consumer preference. In a likewise study the client,...

The project dealt with conducting due diligence on a top online hotel aggregator brand in India for an investment fund. The due diligence process includes understanding the online ...

The client was a private equity fund who wanted to understand the furniture e-tailing market landscape in India. RedSeer helped them perform due diligence on the industry which...

The objective was to develop a commercial strategy for the sales team of a leading social media and digital ad platform in the MENA region. We achieved this by analysing the client...

The objective was to conduct a comprehensive due diligence exercise focusing on the target -- an online rummy platform -- in the real money gaming market. Specifically, we had to a...