Jul, 2017     

Online Fashion Consumers Continue to have Higher Satisfaction with Horizontals


 

Report on Indian fashion E-tailing Industry from Q1 CY’17.

Recovering from Q4'16 and the festive sales period, the industry improved on key metrics like delivery performance. This resulted in higher customer satisfaction for both verticals and horizontals. However, horizontals continue to dominate the consumer satisfaction.

 Consumer Satisfaction(NPS) with fashion e-tailers