The Food Tech industry has seen an overall GMV growth of ~140% in the last year, with number of orders increasing at a whooping 176%
Published on: Sep 2018
Food Tech has seen a lot of momentum in the past year with players picking up funding from investors and parent companies, primarily taxi players. This has led to players now being present across ~20 cities with further expansion plans in other tier 1 and 2 cities. Also with increasing competition, players have discounting strategies based on events, meal types or cuisines leading to decrease in industry AOV by almost 18% and thus strongly driving growth.