Why Global Apparel Players Are Betting Big on India!

India’s $70B+ apparel market is scaling fast and would hit USD 130–150B by 2030 – Global brands are taking notice. With fashion demand exploding across classes and consumers hungry for newness, India is becoming the growth engine the global apparel industry needs. As growth stagnates in mature markets like the US, Europe, and China (hovering […]
The Evolution of Saudi Arabia’s Fashion Landscape

From the evolving retail landscape to the booming e-commerce sector, Saudi Arabia’s fashion industry is undergoing significant transformation. In this newsletter, we’ll explore how these dynamic changes are reshaping the Kingdom’s fashion ecosystem, with a special focus on the sector’s growth from 24% of retail share in 2019 to a projected 27% by 2028. What […]
Decoding Indian Fashion Landscape: How Can The Fashion Industry Unlock Its Growth Potential?

The Indian fashion industry, long viewed as a powerhouse of potential, has recently been underperforming. Several leading brands are struggling to maintain consistent growth. Last year’s revenue growth (FY 2023-24) for publicly listed fashion players indicates uneven performance uggesting a disconnect between consumer demand and market offerings. At the same time, the rise of new-age, […]
New-Age vs Legacy: The Future of Fashion in India and the Battle for Consumer Loyalty

India’s Fashion market has been underperforming over the last 1-1.5 years. Several leading brands are struggling to maintain consistent growth, with revenue growth for FY 2023-24 showing uneven performance across players. While macro has had its role to play in this underperformance, the situation seems more structural to the fashion industry. During recent years, there […]
Online drives KSA Fashion Industry

From the evolving role of women in society to the booming e-commerce sector, the fashion landscape has been anything but static. In this article, we’ll explore how these dynamic changes are reshaping the Kingdom’s fashion industry, with a special focus on the sector’s impressive growth and future prospects. What to expect in this article: Read […]
Spotting the Next Big Thing: How Fast Fashion Brands Can Stay Ahead

Trends evolve at breakneck speed, but are fashion brands truly keeping up with the demands of consumers? In India’s current fashion landscape, there is a clear gap between the brands’ offerings and consumer preferences. This disconnect has created a prime opportunity for fast fashion brands to disrupt the industry by swiftly capitalizing on the latest […]
Trend Tempo: The Rapid Growth of Fast Fashion in India

Have you ever wondered how fashion enthusiasts and avid shoppers keep up with the rapid-fire trends from runway shows, influencers, and social media? The answer often lies in the world of “fast fashion.” Imagine scrolling through endless feeds of affordable, trendy garments from online retailers or snagging that stylish trench coat at a big-box store’s […]
Exploring the Evolution of Luggage Industry in a Post-COVID Era

Have you ever just stopped to watch the conveyor belts in airports come to life? Amidst all that airport madness, one can’t help but stare at the diverse array of other luggage. But beyond the carousel of colors and shapes, lies the story of an industry teeming with adventure, exploration, and a dash of personal style. Be it sleek suitcases or rugged […]
Not so Modest opportunity in Modest Fashion

Fashion’s booming! New brands are popping up everywhere – just in 2022 fashion startups had raised USD 6 billion + globally But here’s the thing: while chatting with a colleague recently, she was surprised she couldn’t find stylish modest clothes that fit her taste. We did some digging, and guess what? There just aren’t many funded […]
Singapore Fashion: What a successful launch looks like

In this note, we look at Singapore’s vibrant fashion market landscape and its growth drivers. We share factors that are critical for brands to scale locally and in the broader SEA region. Brands that effectively tap into local tastes, leverage online platforms, and foster meaningful connections with the Singaporean audience are poised for triumph in […]
Indian Female Innerwear’s $12 Billion Opportunity

The female apparel market, which stood at USD $25 billion in 2019, is expected to grow up to USD $38-40 billion by 2025.
MENA gearing up for Ramadan – Fashion insights

1. Fashion shopping in Ramadan peaks during Eid week Fashion is the most exciting retail category, when it comes to Ramadan shopping in MENA. Excitement levels for clothing are high throughout the festival season, however it peaks during the Eid week. When this trend was studied at country level, UAE and KSA followed the same […]