A large untapped market—coupled with burgeoning internet reach, awareness, and the digitization of primary education—yields a promising outlook for EdTech in India. Future outlooks for digitization, user growth, and increased funding are likely to be particularly aggressive. These drivers of growth have led to a watershed moment for EdTech in India.
EdTech offerings are poised to disrupt the status quo and change the education delivery landscape. By 2022, the K12 EdTech market is expected to be a $1.7 Bn market, i.e. 6.3x growth from today. Similarly, the Post-K12 EdTech market is expected to grow 3.7x to be a $1.8 Bn market opportunity. This will create a meaningful opportunity for incumbent players as well as space for multiple new startups.
Our experience and expertise in education technology (EdTech) engagements with stakeholders across the spectrum of the education ecosystem helped them embrace the changes in the education environment.
We offer research and advisory services across all functions of Education including but not limited to following:
- Growth Strategy & Market Entry: Helping education companies in identifying the new growth areas and new product/services launch. Our experience of more than 300 engagements with K-12 and higher education players gives us a deep understanding of the sector.
- Cost and Process Optimisation: optimizing costs and business processes are critical to the success of products/organizations. Redseer works with clients to deliver business value through optimizing costs and processes.
- Improving Customer Experience and Stickiness: A great customer experience builds trust and advocacy through consistently positive interactions, and optimize them by tapping into the power of our benchmarks. It helps in driving retention, NPS, and revenue.
reports | Jun, 2020
Grade 1–5 EdTech users (currently with a low base of ~5 MN users) are going to leapfrog the offline supplementary adoption, growing at CAGR of 93% over 2019–22 to ~36 MN users....