How Redseer Helped India’s Leading Ride Hailing Player Develop and Implement its 2-Wheel Taxi Offering
Executive Summary The client engaged with Redseer Strategy Consultants to develop its 2-wheel taxi offering and understand how and where it should scale the offering. Redseer also ran a city-level pilot across key cities in Uttar Pradesh and select metros. The objective was end–to–end operating model development for its 2-wheel taxi offering based on a deep […]
How Redseer Helped Rewire Flipkart’s Ad Monetization Strategy
Executive Summary Flipkart partnered with Redseer Strategy Consultants to take a closer look at its digital ads business and see how it can grow its digital ads revenues by deriving learnings from competition’s ad business models. Through detailed analysis of customer journeys, ad placements, seller feedback, and competitor strategies, Redseer helped build a clear action plan […]
How Redseer provided Strategic Advisory to leading education-focused NBFC for its Market Position Expansion and Business Growth
Executive Summary A leading NBFC in the educational loans segment, engaged Redseer Strategy Consultants to enhance its market position as many Indian students sought to study overseas post the pandemic. The company needed to gain deeper insight into international geography-level demand & supply trends, domestic student needs, and NBFC competitive landscape, to refine its overall […]
How Redseer enabled BigBasket Convert High-Intent Non-Users into Online Grocery Buyers
Executive Summary BigBasket, one of India’s leading online grocery platforms, partnered with Redseer to understand why a large chunk of digitally savvy consumers were still not shopping on its platform in 2020, despite the COVID-19 ramp-up. While these users were active online, they weren’t converting into grocery buyers. Using a mix of data-driven research and […]
How Redseer Mapped India’s Untapped $500Bn SME Lending Opportunity for GetVantage
Executive Summary In collaboration with a new-age financial technology company, GetVantage, we authored a market report highlighting the vast lending opportunity in India’s MSME and tech–led startups. The report highlighted credit challenges for these businesses and limitations of traditional lenders, creating a large whitespace for modern fintech to enter. About the Client The client, GetVantage, […]
Scaling the Next-Gen Food Brand: Redseer Unlocking Curefoods’ Path to US$ 200 Million ARR
Executive Summary A fast-growing cloud kitchen brand engaged Redseer Strategy Consultants to validate its growth roadmap of reaching US$ 200 million in annual recurring revenue (ARR) within two years. Redseer identified critical success levers across brand acquisition, city expansion, kitchen rollout, and consumer funnel refinement. This has enabled the brand to rework its business plan for […]
Beyond the Brew: Scaling Fore Coffee Through insights, Strategy, IPO
Executive Summary Fore Coffee, a rapidly expanding semi-premium coffee chain in Southeast Asia, has collaborated with Redseer Strategy Consultants over a five-year journey to achieve sustainable growth in a competitive market. Through comprehensive consumer behavior analysis, strategic market expansion planning, and support in crafting a compelling IPO narrative, Redseer has been instrumental in positioning Fore […]
Delivered IPO success to a leading foodtech company
The idea of delivery-only restaurant facilities is not new, and so Redseer had to identify the unique and unaddressed factors in the market to cater to potential customers.
Narrative on how Wealthtech is emerging as a sector in India and changing the paradigms of investment in Wealth management space
The report explains on how the equity and mutual funds market is growing in India and how they are going to boom in future.
Sector narrative in online gaming market and its outlook in 2022, drivers and emerging market themes in partnership with leading industry bodies
Market narrative report was launched to the public and received wider acceptance, the findings were used for strategic decisions by investor and quoted multiple times in the media
Business plan support for an internet kitchen launch in India
Our client wanted to launch an Internet Kitchen Service in a metropolitan city in India. The broad objective of the project was to understand the market scenario for online food delivery in the target city to support the business plan. This included landscaping the different geographical clusters in the target city followed by competitor benchmarking, […]
