India’s $70B+ apparel market is scaling fast and would hit USD 130–150B by 2030 – Global brands are taking notice.
With fashion demand exploding across classes and consumers hungry for newness, India is becoming the growth engine the global apparel industry needs.
As growth stagnates in mature markets like the US, Europe, and China (hovering at ~5% CAGR or below), India is projected to clock 10–12% CAGR through 2030, making it one of the fastest-growing large-scale fashion markets globally. Branded apparel is leading the charge, and formalized distribution, including both organized B&M and e-commerce, is expected to account for over 60% of sales by the end of the decade.
The market is ready. The playbooks are proven. The opportunity is now.
- H&M and Uniqlo scaled rapidly by getting India’s pricing, positioning, and localisation right.
- Homegrown brand, ‘Zudio’ scaled on top of trendy, affordable fashion and has become the first and only fashion brand to breach the USD 1 billion revenue mark
- D2C brands like Snitch, Newme, Freakins, and Bluorng show how digital-first brands are reshaping category norms.
- Our latest collaboration with OC&C Strategy Consultants outlines how brands are clocking $50M revenue in record time, and what separates the winners from the rest.
The Big Unlock: Where to Play and How to Win
- $70Bn unbranded whitespace ripe for disruption – Why India is the only billion-dollar bet that’s structurally and culturally ready
- What’s driving demand: Occasion-led wardrobes, openness to new brands, and comfort with buying through organised touchpoints
- Unlock on your target audience – Who they are, what they are looking for, and their spending patterns
- Go-to-market strategies that deliver speed and sustainable scale
- Five high-leverage plays global brands must get right, from pricing to channel to brand heat
- Redseer & OC&C decode the apparel roadmap with data-backed growth projections
Download the report and learn how to enter and scale in India’s fast-evolving apparel market. Whether you’re a CMO, CSO, or investor eyeing your next $1Bn market, this report will sharpen your strategy.
Accelerate Your India Strategy with Redseer
With deep on-ground expertise and fashion consulting heritage (in partnership with OC&C), Redseer has guided global fashion players on:
- Market sizing and benchmarking
- Entry strategy and ROI-led expansion plans
- Localised positioning and product playbooks
- Go-to-market sequencing across channels
- Risk & regulatory assessment
- Competitive differentiation and white space analysis
