BNPL: A Key Growth Engine for Online Retail in KSA
When Buy Now, Pay Later (BNPL) first emerged in the GCC, it was closely tied to the growth of e-commerce. Over time, however, the BNPL model has expanded its footprint into offline retail, which has been driving more growth. Recent innovations like Tabby and Tamara cards, which make BNPL available across any Visa or Mastercard-accepting […]
KSA is the Online Fashion & BPC leader in GCC
When we talk about digital retail maturity in the GCC, the UAE often comes to mind as the front-runner. And while it does lead in several categories, such as electronics, grocery, and home, the story shifts when we look at fashion and beauty. Let’s dive into why KSA, not the UAE, is leading the way […]
Cross-border players grow, but trade shifts local
The GCC has long been a stronghold for cross-border e-commerce. Over the past few years, that momentum only grew stronger with the likes of Shein, Trendyol, and Temu doubling down on the region. But 2024 brought a surprising twist: Cross-border trade volumes declined, even as these players continued to perform well. So, what’s really going […]
40% Of TikTok’s India Market Captured By Homegrown Apps
40% of TikTok’s India market captured by homegrown apps
The number of Internet users in India set to grow to 970 million from current 600 million in next 5 years, Shortform market is also estimated to grow by 4x on total time spent and reach to 400-450 billion minutes a month from the current ~110 billion minutes.
