How Redseer enabled BigBasket Convert High-Intent Non-Users into Online Grocery Buyers
Executive Summary BigBasket, one of India’s leading online grocery platforms, partnered with Redseer to understand why a large chunk of digitally savvy consumers were still not shopping on its platform in 2020, despite the COVID-19 ramp-up. While these users were active online, they weren’t converting into grocery buyers. Using a mix of data-driven research and […]
Quick Delivery to Drive KSA Online Grocery Market
The online grocery market in Saudi Arabia is on the cusp of significant expansion, with the market expected to reach SAR 10 Bn by 2028. The market already generates 100K daily touchpoints with consumers, supported by over 20K drivers. Increased demand, developing supplier ecosystem, and government initiatives drive this growth. As consumer behavior shifts towards […]
eGrocery’s Surge & Challenges
eGrocery was a category that exhibited minimal growth through the previous decade until a recent watershed event came to be – the COVID-19 pandemic. With social distancing norms in place, people across multiple geographies switched to quick commerce and slotted deliveries for the convenience and reliability they offered. This fastest-growing subset of eTailing has seen significant […]
Will eGrocery crack the code among digital non-natives?
eGrocery was a category that exhibited minimal growth through the previous decade until a recent watershed event came to be – the COVID-19 pandemic. With social distancing norms in place, people across multiple geographies switched to quick commerce and slotted deliveries for the convenience and reliability they offered. This fastest-growing subset of eTailing has seen significant […]
Decoding UAE’s eGrocery Market Landscape
Over the past years, UAE eGrocery market been evolving. It has now matured and has a level of penetration comparable to developed markets. At the same time, the market has experienced a shift, moving from marketplace-driven to a balanced mix of omnichannel and hyperlocal players. Going forward, the eGrocery market is expected to double, attaining […]
From Aisle Strolling to One-Click Buying: Unravelling eGrocery Boom
Until the end of the last decade, eGrocery was still a category with minimal growth. Then the pandemic thrust the service to the forefront of people’s needs as social distancing norms made it hard to shop groceries offline. In the wake, quick commerce also gained prominence as platforms offered reliable service and buyers preferred the […]
Decoding the Exceptional Trend of eGrocery in Developing Markets
The COVID-19 pandemic was a strong catalyst for the exponential growth of online groceries across the developing world. Initially driven by a response to the lockdowns and supply chain disruptions, the market has since evolved to cater to consumer habits, convenience and local drivers. As a result, various business models have emerged successfully to occupy […]
Online Fundamentally Altered Grocery Buying Behavior
1. Grocery was the most underpenetrated online sector pre pandemic… The Grocery sector has been a predominantly offline shopped sector before the covid 19 pandemic, due to its essential nature. Consumers have always preferred to personally check the products before shopping for grocery as it directly impacts their health and wellbeing. Grocery shopping was a […]
Changing paradigm of India’s grocery market
The eGrocery market is set to be sized $21-25 billion by 2025
Online grocery: What brands need to know?
Indian grocery traditionally has been a primarily unorganized market, wherein more than 90% of the market is driven by traditional ‘kirana stores.
eGrocery | First COVID & Now JioMart | Part 2
COVID-19 provided a significant push to the eGrocery market as consumers realized the value of at-home access to groceries. In addition to providing convenience, variety & value, eGrocery platforms are now considered to provide safety as well.
Hypergrowth in eGrocery – The new-age digital playing field
This increase in eGrocery purchases was propelled in part by a significant number of first-time users of online grocery platforms. What is interesting is that consumers depict intent to continue this behavior even after the situation normalizes.
eGrocery | First COVID & Now JioMart | Part 1
The eGrocery market GMV was mere $0.05 Bn in 2013, but has grown 30x in the last 6 years to reach $1.5 Bn GMV in 2019.
COVID-19 Pandemic; E-tail the lifeline of MENA
Grocery is the hottest category with 300%+ jump in daily order volume
Organized Grocery Retail In India
Of India’s retail basket, Food & Grocery (F&G) category comprising fresh fruits & vegetables, packaged food, personal care & home care and utilities is a significant 65% ($525 Bn) of the wallet spend whilst the organized share is marginal, at lowest penetration factor of 3.6% contribution.
Organized Grocery Retail in India
Modern Retail in India is on the growth trajectory driven by consumer’s shopping behaviour and re-aligned focus of retailers Published on: Nov 2019 Private consumption, currently at 59% of GDP will continue to be the main driver of growth, growing at a robust CAGR of ~11% between 2018 and 2023. Merchandise retail accounts for 49% […]
Online Grocery Market Updates | Middle-East
Buy Full Report Share of organized grocery retail in UAE+KSA is expected to increase to 80% by 2022, from current 60%; Unorganized grocery retail to shrink Published on: Jan 2019 RedSeer estimates grocery retail to grow at CAGR of ~5% to reach size of USD 73 Bn by 2022, from current USD 60 Bn for […]
