As the sector continues to grow, English tests and student counseling will be the main revenue source for market leaders
Tech interventions such as artificial intelligence, machine learning, chatbots and IoT are enabling transformation
With the Online Higher Education & Lifelong learning market poised to reach ~$ 5 Bn by CY 2025, EdTech Is Destined To Flourish!
We expect ~2 Mn Indian students to be studying abroad by 2024
The EdTech market got a boost thanks to COVID to reach >USD 200 Mn in size in 2020
Edtech players need to re-think their value proposition and focus around the gap areas in order to capitalise on the massive edtech opportunity
Philippines witnessed a plethora of online education platforms emerging in the last few years with differentiated offerings
The market in India will grow 10x over the next 5 years to reach $5 billion by FY2025
EdTech platforms have seen a drastic rise in the number of new subscribers to the platforms.
Students are the key consumer cohort with the highest digital activity followed by salaried employees and self-employed professionals
A paltry of 15-20% of the schools had working computers, before the pandemic. As the above chart shows, majority of the schools in India are Government-run which caters to most number of students across the country, but merely around 250K of these schools had computers in working condition, while the private schools comparatively fared better.
The gross enrolment ratio (GER) for higher education is a measure of the number of schoolchildren who go on to become undergraduates (UG), postgraduates (PG), or diploma holders. India currently has a GER of 26% for tertiary or college-going students, far behind USA (~86%), Russia (~82%), and China (50%). The NEP 2020 stated its ambition to achieve GER of 50% by 2035.
With changes in regulations, the addressable opportunity for Online Higher Education and continuous learning has grown ~6x – contingent on proposed rules in NEP 2020 being implemented
Indonesia Education eco-system is among the largest globally, it is marred by inadequate public spending and a low teacher student ratio.
The 2019 National Education Policy (NEP) which seeks to address these challenges and extend the scope of RTE to students aged 3–18 years, recommended harnessing EdTech through app-based learning, online student communities, and lesson delivery beyond ‘chalk and talk’. Serving as a crucial link between enrolment and enhanced learning outcomes, online education offerings across grades […]
COVID has created a demand upsurge for online learning and EdTech players have adapted quickly to cater to this demand.
EdTech companies too have been agile in responding to the crisis by making their offerings free – resulting in almost 2x rise in EdTech users within a couple of months to make the user base to 90Mn in April’ 20
Edtech in India has had challenges with monetization owing to low willingness to pay- but still has a highly satisfied paid user base.
1. The upcoming vernacular revolution in edtech Published on: May 2019 The first wave of edtech companies saw players focusing on high-quality content and live streaming, most often catering to Metro/Tier 1 users and in English as the major medium of instruction. However, our research on learners across market segments (K12, test prep, professional […]