An exhaustive overseas expansion strategy for India’s leading hospitality chain
A comprehensive benchmarking of 15+ players in the industry to help the client understand the supply-demand dynamics & identify high-growing product segments.
Understanding the opportunities in RTE/RTC market in India and helping client with building their GTM strategy for the space
Comprehensive landscaping of RTE/RTC, organic foods and soupy noodles market in India including overall market size, growth potential, key players in the category and key trends in the market
Market report on Indian eHealth market covering business models, stakeholder view and sustainability
Overview of the healthcare space in India, current & future market estimates, key drivers of growth including the recent govt. initiatives
Competitive benchmarking of all the major eHealth players in India
The objective was to help a leading eHeatlh platform understand how it is performing vs the leading competitors
Go-to-Market strategy in EdTech for India’s largest online vernacular content platform
We conducted 2000+ student and parents survey and 100+ supplementary education providers interviews in India to build the customer persona.
Growth strategy for an internet kitchen
The methodology involved conducting feasibility analysis of channels needed to achieve the target.
Go-to market strategy into online gaming market for a leading digital content platform in India
Key takeaways from the engagement was a Go-to Market strategy for the client (a leading digital content platform) into online gaming market and playbook
City expansion strategy for a foodtech player
The medhodology involved creating a bespoke foodtech potential index of 2300+ Indian cities to identify the high potential cities for the client and segment them by priority/ potential.
Growth & New International Markets Entry Strategy For A 6000+ Chain
The global expansion story of Indian internet companies is just starting, long way to go ahead Published on: Apr 2019 Over the last few years, we have seen many Indian internet companies starting to look at foreign shores in the quest for growth. This trend, which started first in the ticketing and food delivery space, […]
Market Sizing of self-drive segment
The first step was to reach out to experts in rental/self-drive companies, fleet operators and industry experts in each city to understand pan-India and city specific market size, consumer use-cases & behavior, and general trends.
Online market sizing of ride-hailing across geographies (SEA, MENA, India)
We were able to build high confidence market share numbers of key players by rides & GBV across major geographies, player strategies and models in each region, Driver expectations & experience on platforms across different geographies.
Online market assessment of Ride-hailing in Indonesia & competitive benchmarking of key players
Market share of major players in terms of rides & GBV for bike & taxi market, Driver unit economics on platforms for bike & taxi market, Driver and customer experience and expectations on platforms across various parameters.
Market Sizing of Offline cab market in India
Overall Indian cab market segregated by organized & unorganized and online & offline, individual sectors in offline market for Pan India and 13 cities along with historic trends of the same.
Business Model Evaluation and Future Roadmap Development for a Physical Education (PE) Services Provider
The objective was to assess the physical education market and conduct competitor benchmarking to develop a future growth roadmap.
Yellow Pages Going Online In Middle East
The goal of the project was to develop a comprehensive market strategy for an online classifieds player in the Middle East. The firm wanted to expand to a new geography and RedSeer developed a market strategy for them, entailing all the necessary elements; identifying the market landscape, benchmarking the competitors, the unit economics of the […]
Growth Strategy For A Multinational Hybrid Seeds And Pesticides Company
The project was aimed at helping a multinational company dealing in hybrid seeds and pesticides develop a growth strategy based on adoption among consumers, the buying behaviour observed among the consumers, the client’s positioning in the market relative to the competitors and the potential supply-demand gaps in the market. To tackle this problem, we gained […]
Market Expansion of Automotive Industry
The client, a leading automotive technical textile manufacturer, wanted to assess the opportunity for 3 product categories, including automotive soft trims, and understand how they should go about it. The project entailed developing an action plan for market entry for each of the products. Firstly, the target customer base was to be determined. Next […]
Market potential and perception of plant population for rice seeds
In recent times, the primary sector of India i.e the agriculture has been receiving a lot of development in terms of market readiness and technology implementation. The study is aimed at understanding the farmers’ perception on plant population and usage of tools provided by the client for optimum yield. We have also […]
Lending Market And Target Segment Assessment
The MSME sector has rightly been denominated as the engine of growth for the Indian economy. Its recent development as a potential business investing ground from home and abroad is a testimony to the above statement. In the same respect, a study was done for a client to understand the MSME segment in India, their […]
Market sizing and opportunity assessment for a leading Consumer goods client in kitchen cabinets in India
Kitchen cabinet market has erupted as a successful division of the home furniture segment in India. Gone are the days when kitchen remodelling used to be a concept only limited to Tier 1 city. As a changed scenario of new construction methodologies, modular kitchens have had a spurred growth seeing their way into home marts […]
Location Strategy For An Upcoming Chain Of Day Care Hospital
Daycare hospitals have come up as a new breed of hospital format mushrooming in the treatment sector. The specialised services available at these centres, personal attention are few of the features that are attracting huge masses towards this format. 27% of deaths happen in India due to untimely and improper medical attention. In a scenario […]
Redseer Helped One of Top-3 Indian Pure-Play BPO Create Domain Expertise And Knowledge Base
Business process outsourcing involves the contracting of the operations and responsibilities of a specific business process to a third-party service provider. BPOs are mostly service based. Our client, one of the largest e-tailing players in India, wanted to benchmark its customer satisfaction with the competitors and understand the satisfaction across key parameters. The company had […]
Landscaping And Opportunity Scoping For Retail Stores For Food
Grocery in the most important day to day necessity of every household. Every family needs an adequate amount of grocery every day for survival. Starting from small kirana stores to big supermarkets, grocery is available in every nook and corner of India. The level of competition is very high due to numerous brands and stores […]
Delhi Radiology Market – Market Overview
Healthcare market is seeing a sharp growth in many sectors, one of which is radiology (X-rays, MRI, CT-Scans, Ultrasound, Mammography and Dexa are covered in the radiology market). With the emerging trends and technology, it is interesting to see the tremendous scope that this sector has to offer. Radiology is used in the context of […]