India’s E-Commerce Festive Performance: Growth Driven by Tier 2+ Cities, Shopper Spending, Fashion
India’s e-commerce sector has been seeing spurts of growth in recent years, especially during the festive seasons, as consumers increasingly turn to online shopping. This year, the festive season achieved a milestone, reaching approximately $14 billion in Gross Merchandise Value (GMV). But the significance of this season goes beyond just higher sales figures—it highlights a […]
India’s Festive E-Commerce Market 2024: Unveiling Growth Trends and Emerging Opportunities
The festive period witnessed a 12% year-on-year increase with a Gross Merchandise Value (GMV) of approximately $14 billion, driven by rapid growth in Tier 2+ cities and an increase in shopper spending. Explore the key insights and growth drivers that shaped India’s festive e-commerce season in 2024. Key Insights from the 2024 Festive Season: What’s […]
Decoding Indian Fashion Landscape: How Can The Fashion Industry Unlock Its Growth Potential?
The Indian fashion industry, long viewed as a powerhouse of potential, has recently been underperforming. Several leading brands are struggling to maintain consistent growth. Last year’s revenue growth (FY 2023-24) for publicly listed fashion players indicates uneven performance uggesting a disconnect between consumer demand and market offerings. At the same time, the rise of new-age, […]
New-Age vs Legacy: The Future of Fashion in India and the Battle for Consumer Loyalty
India’s Fashion market has been underperforming over the last 1-1.5 years. Several leading brands are struggling to maintain consistent growth, with revenue growth for FY 2023-24 showing uneven performance across players. While macro has had its role to play in this underperformance, the situation seems more structural to the fashion industry. During recent years, there […]
Multi-Verticality shaping the future of Q-commerce
The Q-commerce (quick commerce) landscape in the UAE is undergoing rapid transformation. What started as a niche food delivery service has evolved into a diverse, multi-vertical ecosystem catering to various consumer needs. With increasing expectations for speed and convenience, platforms are expanding their offerings beyond food delivery, shaping the future of on-demand services. This article […]
How D2C Beverage Brands are Transforming the Online Market for Powders & Syrups
Navigating today’s evolving consumer landscape, where digital transformation and shifting preferences dictate market success, is increasingly challenging. One of the most significant shifts we’re observing is the growing openness of consumers to explore new brands, with direct-to-consumer (D2C) companies leading this change. These agile, innovative players are not just gaining market share—they are redefining the […]
Reshaping E-Commerce in MENA
As the MENA e-commerce landscape continues to evolve, we’ve been tracking key trends that seemed unstoppable just a short time ago. But recently, we’ve noticed a reversal — from the rise of omnichannel players to the comeback of cross-border shopping and, most notably, a return to price sensitivity. These changes are reshaping the region’s retail […]
How are brands looking to capitalize e-commerce opportunity during festive?
The highly anticipated 2024 festive season is here! And with this comes one of the biggest opportunities for brands to capture the pending consumer demand and accelerate growth with a huge opportunity for expansion. The potential to dominate this season and lay the foundation for long-term success is immense. The stakes have never been higher […]
Festive 2024 Insights: Redseer projects 20% YoY E-Commerce Growth
As the 2024 festive season approaches, businesses are presented with a critical opportunity to drive unprecedented growth. With the Indian economy poised for a consumption boom, e-commerce is likely to join the party and achieve a remarkable ~20% year-on-year (YoY) growth in the festive season. This surge is a testament to the strategies employed by […]
Online drives KSA Fashion Industry
From the evolving role of women in society to the booming e-commerce sector, the fashion landscape has been anything but static. In this article, we’ll explore how these dynamic changes are reshaping the Kingdom’s fashion industry, with a special focus on the sector’s impressive growth and future prospects. What to expect in this article: Read […]
Unlocking Premiumization and Stepification in India’s Beauty Market: Educating the Empowered Consumer
“Premiumization” and “Stepification” are not just buzzwords—they are critical strategies that beauty brands must embrace to capitalize on emerging opportunities in India’s rapidly growing beauty industry. These trends are driving a transformative shift, enabling brands to meet the evolving preferences of a discerning consumer base and secure a substantial share of the market. In our […]
Unlocking a $34 Billion Opportunity: How Omnichannel is Powering India’s Beauty Market Growth at 25% CAGR
As India’s beauty and personal care (BPC) market undergoes rapid transformation, driven by e-commerce growth and digital innovation, brands must adopt a comprehensive omnichannel strategy to fully capitalise on emerging opportunities. With the market projected to reach USD 34 billion by 2028, businesses need to move beyond traditional online sales models and create seamless, multi-channel […]
KSA Q-com Roundup – Buckle up for the ride
H1 2024 has been an active period for quick commerce in KSA. We’ve already discussed some of these ongoing changes in our previous quarterly update on food delivery and also covered the rapid rise of quick commerce in online grocery in the kingdom. Today, we are doing a quick commerce roundup for the kingdom as […]
Quick Delivery to Drive KSA Online Grocery Market
The online grocery market in Saudi Arabia is on the cusp of significant expansion, with the market expected to reach SAR 10 Bn by 2028. The market already generates 100K daily touchpoints with consumers, supported by over 20K drivers. Increased demand, developing supplier ecosystem, and government initiatives drive this growth. As consumer behavior shifts towards […]
Ready to Drink Evolution: How Q-Commerce is Redefining Refreshment in Ready to Drink Beverage Market
It’s a sweltering summer afternoon, and you’re at home, craving something to quench your thirst. With just a few taps on your phone, you browse through your favourite quick commerce app. In minutes, a delivery arrives at your doorstep, offering an array of choices—from refreshing iced teas to invigorating cold coffees and wholesome fruit juices. […]
India’s Q-Commerce Ascent: A New Era in Shopping
Quick Commerce or Q-Commerce has swiftly transitioned from a novel concept to a crucial part of urban living. It’s the pulse of the new-age consumer, delivering everything from groceries to gadgets at a remarkable pace. This rapid service, which has become a core aspect of daily routines, highlights India’s adaptability and appetite for innovation. Picture […]
Last Mile Delivery is a Key Enabler to Online Retail
Consumers in Saudi Arabia continue to adopt online shopping. This means that more products than ever are delivered to end consumers (i.e., last-mile logistics). With the delivery driver now the only physical touchpoint with consumers, this segment is both critical and fast-growing. With the need for the last mile continuing to accelerate, the industry is […]
From Stone Age to Smart Age: Transforming Your Home into a Smart Home
The report “From Stone Age to Smart Age: Transforming Your Home Into A Smart Home” discusses the concept of smart living, where technology automates and enhances daily life through smart home devices. It highlights how smart home technology has evolved from basic functionality to sophisticated connectivity, allowing for automation and remote control of various household […]
Loyalty Programs – The secret sauce driving UAE online retail
The UAE e-commerce landscape is witnessing a surge in the influence of loyalty programs. While constituting just 30% of the overall online consumer base, online loyalty program members drive almost 50% (>$5.5 billion) of the UAE’s online retail market. This highlights the importance for e-commerce businesses to strategically design their loyalty programs to capture a […]
Festive 2024: Unveiling India’s Grand Consumption Revival
As the much-awaited season of celebrations approaches, there’s a noticeable buzz in the air. E-commerce platforms are gearing up for what promises to be an exciting festive season. Everywhere you look, from billboards to your email inbox, there’s a sense of anticipation and excitement. The festive spirit is charged with the promise of new beginnings, […]
From Fast to Faster: Exploring India’s Q-Commerce Boom
Picture a typical day in the life of a young entrepreneur in Bangalore. He’s juggling the demands of a start-up, a vibrant social life, and the challenges of living alone in a bustling city. He’s just realized he’s out of groceries, and he has no time to visit the supermarket. Or imagine a working mother […]
Click to Chic: How E-Commerce is Redefining India’s Fashion Landscape
E-commerce is shaking up the fashion scene in India, making it more accessible and exciting than ever before. Gone are the days when fashion trends were confined to high-end boutiques in major cities. Now, with just a few clicks, you can explore and purchase from an extensive range of high-end and value brands from the […]
Decoding Omnichannel: Strategies for D2C Brands
In “Decoding Omnichannel,” the report delves into the intricacies of this retail revolution, drawing insights from trailblazing companies like Caratlane, Lenskart, and Mamaearth. By offering actionable strategies and insights, we aim to empower entrepreneurs and brands to navigate this dynamic landscape with confidence. As India’s retail market hurtles towards a projected $2.2 trillion by 2030, […]
Exploring the Evolution of Luggage Industry in a Post-COVID Era
Have you ever just stopped to watch the conveyor belts in airports come to life? Amidst all that airport madness, one can’t help but stare at the diverse array of other luggage. But beyond the carousel of colors and shapes, lies the story of an industry teeming with adventure, exploration, and a dash of personal style. Be it sleek suitcases or rugged […]
Demystifying India’s e-Commerce Growth
Are you a frequent online shopper? When was the last time you purchased online? Which are your favorite ecommerce apps? Well if you can answer all these questions, then you too are a part of the growing e-commerce populace that’s driving India’s e-commerce revolution! From the towering skyscrapers of financial districts to the bustling markets […]
MENA e-commerce: A unique ecosystem, in a period of transition
Amidst the turbulence of the pandemic, the digital economy surged globally, but nowhere more profoundly than in the MENA region. This is because we were still in the period of customer acquisition where the marketing spending was extremely high. The pandemic helped leapfrog these days, placing our region on a pedestal of growth. Now, as […]
Unveiling the Secrets Behind Smarter Investment Decisions
In the ever-evolving landscape of venture capitalism, the quest for the next big investment opportunity is akin to searching for a needle in a haystack. With countless companies vying for attention, how does one discern diamonds from the rough? Enter the strategic deal qualification exercise between a leading VC firm and a team of seasoned […]
Indonesia Quick Commerce: Can it crack the code like India?
Quick Commerce (QC) stumbled in Indonesia (and elsewhere) thanks to some business model hiccups. But look at India – QC’s not just surviving, it’s stealing thunder from mainstream e-commerce giants. This playbook could be the key to unlocking QC’s true potential in Indonesia. It’s a challenge, but winnable. Grab and Astro – the QC frontrunners […]
The pathway to supercharging MSME growth
The Indian MSME growth story is being catalyzed by two ongoing watershed movements– the first being the transition of the nation into a paperless economy and the second being the increased formalization of the informal economy. At the juncture of these two movements, the sector has played a critical role in the expansion of the […]
Digitized India: Catalysing the Payments landscape
Recent trends in the online payments’ ecosystem have brought much change to how consumers carry out their day-to-day transactions. From UPI and digital wallets to BNPL, online payments have come a long way to make life easier for both consumers and businesses. In response to increasing users, fintech companies are also gearing up to meet […]
Indian Tech’s Trillion-Dollar Trajectory: IPOs Lead the Charge
As the Indian technology ecosystem braces for an unprecedented era of growth, a recent report by Redseer titled “India’s Evolving Tech Fundraising Market,” a collaboration between HSBC and Redseer sheds light on the significant transformations underway. The headline-grabbing projection is that the total market cap of listed new-age stocks in India is poised to skyrocket […]
Recovery, Resilience and building on Optimism for 2024
As we bid farewell to 2023, a year marked by dynamic evolution and unparalleled resilience in the startup ecosystem, we stand on the precipice of 2024, filled with renewed hope and determination. This year’s journey, woven with the threads of recovery, resilience, and digitization, not only tested our mettle but also showcased India’s collective capacity […]
Digital Public Infrastructure – the backbone and catalyst of India’s economic growth
India’s tryst with Digital Public Infrastructure began with the roll out of the Aadhar process – a commendable effort designed to provide a unique identity card for the 1.2 billion strong Indian population. Since the undertaking of the mammoth task, the digital identity spectrum has evolved to the JAM trinity or Jan Dhan, Aadhar and […]
Impact of DPI on the Indian Internet Economy
Over the past several years, India has embarked on a remarkable journey towards becoming a digitally enabled society. This digital transformation has not only reshaped the nation’s socioeconomic landscape but also served as a global model for how technology can be harnessed to uplift and connect diverse and large populations. At the heart of this […]
What does eCommerce Consumer Confidence look like post festive season 2023?
Both online and offline retail in India started gaining momentum from Q1FY24 with offline retail growing faster than ecommerce in Q2FY24. As per seasonal trends and captured in our ECCI of 131 for Jul’23 this led to a strong festive season of Oct-Nov ‘23. Not surprisingly in the post-festive period, the sentiment for future 4-months […]
Indonesia: Regulations Hammer Live-Commerce, But Resurgence Remains on Cards
Indonesia’s regulatory curveball, mandating the separation of e-commerce and live-streaming functions, will take the steam out of the live-commerce juggernaut. GMV growth rates will moderate in the short term. However, the sector’s structural growth trajectory will remain intact. We think TikTok will make a comeback via a live-commerce-free e-commerce route. Assuming no further regulatory changes, […]
Festive Optimism Prevails: MSME Sellers Eye Sales Surge
Everyone in India is gearing up for the coming festivities. And in that spirit, Redseer is watching all aspects of the ecommerce Industry’s biggest GMV churner, the festive season sales. Our latest analysis takes into account the MSME seller’s perspective and how online sellers are expecting to buck the trend in a tough year. In […]
90,000 Crore. That’s How Much GMV Festive Season 2023 Can Clock
Over the years, the remarkable transformation of e-commerce has redefined India’s retail landscape. From its modest inception in 2014 to the upcoming celebration of the 10th anniversary of India’s eTailing festive season, the industry’s journey has been nothing short of extraordinary. 2023 marks the 10th year of festive e-commerce sales in India. The Indian eTailing […]
Decoding MENA BNPL Market
1. Credit card adoption has been limited in MENA due to Shariah non-compliance, despite high banking penetration. Despite having a well-established banking sector, KSA faces hurdles when it comes to credit card adoption, with adoption ~20%. This is significantly lower than that of its global counterparts. The primary reason for this low adoption rate is […]
Decoding the Success of Pure-Play Beauty Companies
The Beauty and Personal Care (BPC) market globally is a highly attractive market and is evolving rapidly. As a result, there is scaled influx of brands into the space. With this context, Rohan Agarwal, Partner at Redseer Strategy Consultants, decodes the keys to success for brands in this space. 1. Globally, BPC is the fastest […]
Beauty Unveiled: Decoding the Success of Pure-Play Beauty Companies
The Beauty and Personal Care (BPC) industry stands as a captivating global sector, marked by its remarkable growth and profitability. Over the past decade, the BPC landscape has witnessed profound shifts in consumer behaviour, with a surge in trend adoption and evolving expectations from products. This transformation, amplified by the influence of social media and […]
eCommerce spending sentiment outlook remains optimistic
As businesses world over are battling recession and bringing their offline operations and revenues back to pre-Covid levels, eCommerce growth appears to have peaked and plateaued. RBI’s consumer confidence index assessment of household sentiment about the current and future economic situation gives a sense check on how consumers plan ahead for future expenses. To complement […]
Spring on the horizon: Funding winter to blow over in 6-12 months
It’s been a frigid period for startups, characterized by tightened investor budgets and a visible slowdown in the fervor that was once the hallmark of the sector. However, beneath the icy exterior, a subtle yet steadfast undercurrent of optimism remains. The belief is that this downturn is just a temporary phase, laying the foundation for […]
Are Indian Tech Startups IPO Ready?
Indian new-age tech companies, characterized by innovation, grew in popularity over the last few years. Their growth was propelled by strong customer love. Moreover, liquidity was amenable to their growth plans. This helped a few new-age companies to go public. In 2022, with the macroeconomic conditions tightening across the globe, the new-age stocks were scrutinized […]
Unicorns at a Crossroads: The Battle for Profitability in Indian Startup Space
In the heart of India’s bustling startup ecosystem, a remarkable transformation is unfolding over last one year. As the world navigates the aftermath of a pandemic and economic fluctuations, the Indian startup ecosystem is making a hard pivot from growth to profitability. Startups and their investors are adapting, redefining priorities, and embracing new business models […]
Shark Tank India: A Win-Win for Startups and Investors
Shark Tank has been a successful business reality series and has managed to capture the imagination of followers across class and ages. While the show is entertainment for most of the viewers, for budding entrepreneurs, it’s a master class in pitching and business negotiation. For the investors and startup owners on the show, it’s an […]
Indian E-tailing Saga: Slow Pace, Steady Stride
Indian e-tailing industry has gradually slowed post-pandemic but continues to perform better than overall retail consumption. While the greater maturity of current users has propelled eCommerce growth, macroeconomic factors have kept the overall consumption growth tepid in the last few quarters. Continued internet proliferation, efforts by e-commerce platforms to boost the shopping experience, and omnichannel […]
ECCI – A pulse check on future eCommerce trends
Over the last three years markets around the world have been shaken by a few disruptive events, starting with the COVID-19 pandemic. Lockdowns and social distancing boosted the growth of eCommerce, however, the economic headwinds have put a dent in the overall consumer confidence. With the increasing maturity of eCommerce, we believe the time is […]
Slowing Consumer Demand: A Double Whammy to Startups in a Funding Winter
The market disruption by the COVID-19 pandemic created phases of growth and slowdowns for startups. As a result, most businesses experienced a net growth that spanned two pandemic waves. However, in CY-2022, global inflationary pressures severely impacted consumer demand. The revenue increase was driven by higher prices, as volumes remained low across the urban and […]
Navigating the Challenging $10-100 Mn Revenue Journey
During the first week of January 2023, the media outlets were abuzz with our finding about startup scaling almost 4x faster currently compared to a couple of decades ago. That is, while startups incorporated in the year 2000 took 18 years to reach US$ 100 million revenue, the ones founded in 2017 took 4-5 years. […]
Inside Story of 40,000 Crore Festive Season 2022
Diwali is an occasion when growth, prosperity and togetherness are celebrated across the world. This celebration comes with people exchanging gifts and sweets and the elderly blessing the younger ones with the joy of success. And when it comes to business, consumers’ happiness and appreciation are a true blessing. Well, thanks to the dynamic continuous […]
~$250 Bn Opportunity Awaits New Digital-First Brands In India By 2030
Digital brand are finding it increasingly rewarding and have a ~$250 Bn opportunity by 2030
India Online Furniture Market – Ready for ‘digital takeoff’
India’s furniture + home market saw a steep COVID-driven drop to $11.5 Bn in FY21, but is poised for strong recovery post COVID with strong recovery already underway in FY 22
Indian E-Pharma – A Promising Vertical-led Market
Overall India e-mobility is slightly ahead of food tech in # orders/trips, with newer mobility models driving the growth
Online Fashion Market in India
Buy Full Report 1. The Fashion market is growing at a CAGR of 11% with online fashion growing the fastest, at a CAGR of ~32% Published on: Nov 2019 Consumers across India have been gradually veering towards organized and online retail. Organized retail has been driven by the wide network of stores of brands across […]